In preparation for the final crit, I printed off an almost completed double page spread which involved Christ the Redemeer, a black background and a lot of lorem ipsum body text.
I asked certain questions to prove an answer which I could build my design from, I asked:
1.The final spread will be in B&W, do you think this/the black background works?
2.Aerial is my current font, any recommendations of 'Christian'/nature fonts to use?
3.Should I stick with this style/trend in my final design?
The questions I asked I feel cover all the elements of this page, the Black background, the B&W imagery, the font, the layout and the style of the piece.
Feedback:- Like the white text on top of the black background, give a serious tone, it works.
- Aerial is simple and functional, works well for large bodies of text
- Style is serious and informative, would benefit from colours and more white space. Large bodies of text are overwhelming.
- White on black is nice. Colour elsewhere, in the photos. Too monochrome atm.
- Font works. Contemporary and clear.
- More black space and switch up the layout..
- More minimal for maximum effect.
- Times new roman reflects christianity, old fashioned.
- Grid system could be changed. 4 columns per page.
- White and black gives it a formal tone.
- Traditional font which represents Christianity would work.
- Colour somewhere else. Text is overwhelming.
- The black is too dark, surely choose white. Doesn't fit the topic.
- Play around with spacing and margins.
- Text stands out, make the images stay good quality.
- Try a roman font.
- Requires subtle changes such as text placement, image composition.
- The black will need consistent balance with white images.
- Feeling of non-bias and learning.
- Black and white links good + evil, contrasting opinions, it works with Christianity.
Conclusion
From the criticismal feedback I have received, I have discovered that the audience feel my Black and white layout works well, aslong as I keep a theme of using bright white images, or even using colour images in the publication.
I have been informed by some that the Aerial font works, it suggests non bias and learning where others claim a Roman font would represent the cause better, something I could experiment with.
The layout must be changed from 2 columns to 4 per A4 size as this will break up the large body of text.
I feel I have benefitted from this final crit, and the questions that I asked have given me the knowledge to create a series of double page spreads which work effectively as a set, and explain the cause to a respectable level.
My choice of font has been questioned, but that is something I can further experiment with in an attempt to make the product as fit for purpose as it most possibly can be.