Monday, 3 February 2014

OUGD406 - Design Practice 1 Briefing + Proposal

I am looking into the first brief in module OUGD406, as I am about to commence starting the project, and the research.
It will benefit me knowing the requirements for this brief as I will know the requirements I have for the final deadlines and what will be needed of me from the interim and final crits.
PROPOSAL:
I see how this project is based around the competition that is Secret 7", I shall initially research the competition it's self and the website, considering existing competition submissions and the requirements they set to their entrants.
I read from the brief that a set group of artist's singles have been chosen for the entrant to pick and design an record sleeve for, I must collect a series of research and also go on my own opinion to choose which single would be most fitting for me to designs a sleeve for. In this case, each song could be researched into, each artist and the lyrics and connotations attached to each individual song as well as the artist and the genre that they are associated with. I can also evaluate the single's music videos to see what tone of voice that evokes and if it gives me any direction in my designs. 
I can then move on to researching successful album cover designers and graphics designers who have occasionally designed for music, and the styles and themes they have chosen to use.

Hopefully after all of the research is complete I shall have an idea of what type of album cover i'd like to create, for which artist and in what style, then I can begin the trial and error process of designing and receiving feedback from my peers and other designers.
I should hopefully be ready for the interim crit on friday and having chosen an artist and single, and have a range of designs which I am happy to develop, and it shall be down to the feedback received in the crit which will give me more direction.

I see how I must create five potential album covers in total, so moving on from creating thirty initial thumbnail designs, I shall select a range of ten of the best and take the pieces to the crit and potentially develop five pieces and submit the best ones which I feel may have a chance, and also be conceptually fitting.